In Sells Goalkeeper Products Adam Sells has built what is considered one of the best goalkeeping brands in the UK. In fact, they can boast having in excess of 33% of the goalkeepers in the English leagues sporting their gloves on a weekly basis.

GK Icon considers itself fortunate to have formed an association with Sells goalkeeper products, and Adam had this to say:

"I’ve had several offers in the past to put our brand to a project but GK Icon caught my attention. The processes they have in place and are soon to execute will take the world of Goalkeeping into a new era."

At GK Icon we are delighted to not only have Adam’s backing but also his extensive knowledge of the game. Despite being the owner of one of the largest Goalkeeping brands around Adam also works at his home club of Crystal Palace FC and is often on hand to help out the young goalkeepers and certainly knows what criteria is required to reach the top.